UTM Link Builder - Create Trackable Campaign URLs
Use this free UTM link builder to add campaign tracking parameters to your URLs. Enter your website link along with source, medium, and campaign name to generate a trackable link for use in Google Analytics and other marketing platforms.
Generated Campaign URL
https://example.com/?utm_source=newsletter&utm_medium=email&utm_campaign=summer_sale
How does the UTM Link Builder work?
This tool appends standard UTM (Urchin Tracking Module) query parameters — utm_source, utm_medium, utm_campaign, utm_term, and utm_content — to your website URL. Analytics platforms use these parameters to identify exactly which campaign, channel, or ad drove a visit, helping you measure marketing performance accurately.